Marketing Manager

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Marketing Manager

Posted by: YD AUTO SALES INC.

Job Description

Job Description:

  • Oversee daily marketing operations, including team supervision, task delegation, and performance tracking.
  • Identify and expand appropriate distribution channels, including digital platforms, third-party automotive listings, and local partnerships.
  • Lead market research initiatives and analyze customer, competitor, and industry insights to support strategic planning.
  • Collaborate with senior management to refine product and service offerings, and position them effectively within the automotive sales and service market.
  • Plan and evaluate integrated marketing strategies aligned with company goals, seasonal sales and market conditions.
  • Manage digital marketing efforts such as SEO/SEM, paid ads, content strategy, and customer engagement.
  • Direct brand messaging and external communications to strengthen market positioning.
  • Monitor, analyze, and report campaign performance using key marketing KPIs, implement improvements based on insights.
  • Manage budgets, evaluate third-party proposals, and maintain relationships with marketing vendors and partners.
  • Design and implement targeted promotional campaigns to drive inventory turnover and support sales goals when needed.

Education & Experience Requirements:

  • A bachelor’s degree in marketing, business administration, communications, or in a discipline related to automotive technology, automotive engineering, or automotive management
  • Minimum of 3 years of progressive experience in marketing, branding, or communications roles.
  • At least 2 years of experience in a senior-level or managerial marketing position, with demonstrated responsibility for planning and decision-making.
  • Prior experience in the automotive industry or a strong understanding of the vehicle sales and service market is a significant asset.

Required Skills:

  • Strong verbal and written communication skills to articulate strategy, lead teams, and engage with clients and partners
  • Proven ability to plan, execute, and assess marketing strategies in a leadership capacity
  • High level of organizational and problem-solving skills
  • Proficiency with marketing analytics, campaign metrics, and CRM/digital tools

Job Type: Full-time, Permanent

Wage: $7000 monthly based on 35 hours per week

Schedule: Monday to Friday

Work Location: Hybrid (Newmarket, Ontario)

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